Now, we hope to inspire your sustainable resolution for the
new year. Here’s how you might discover a resolution that makes sense for you. Let’s
start with understanding your personal carbon footprint.
There are several tools out there, like this Footprint Calculator from the
Global Footprint Network. It answers the question: “how many planets do we need if
everybody lives like you?”. It prompts you to share information
on food, transportation, housing, etc. You can quickly select your best estimates
on a scale or add details to improve accuracy. The results can help you
While I knew I traveled a lot, seeing my air travel’s relative impact in the calculator was compelling and motivated me to change my behavior. My new personal campaign is: “Fly Smart 2020”. I’m challenging myself to consider the benefit of each trip and if it outweighs the environmental impact.
Once you’ve set your goal, it’s time
to take the first step towards it.
If your goal is to produce less waste, start by keeping a
reusable mug in your bag. If your goal is to drive less, take the bus to the
grocery store. If your goal is to eat less meat, make one vegetarian meal today.
Start small and start now.
Keep your commitment written on a sticky note at your desk
or as a reminder in your phone. Create an environment where it’s easy to
maintain the habit. Ask your family or friends to join you to tap into the herd
mentality and celebrate your successes. At Mazzetti, we do sustainability
challenges together each month.
We encourage you to think strategically about your greatest opportunity for impact, start small, and recognize the “snowball effect” that occurs where one sustainable habit leads to another. Once you’ve found ways to conserve energy, you’ll notice ways to save water too. Once you feel good about biking to work, you might leave the car behind for other trips too.
However, we also tend to justify certain unsustainable
actions – potentially those with a larger negative impact – with other sustainable
ones that make us feel good. “What’s another flight across the country? I bus or bike every day!”
Be aware of this kind of thinking.
Join us in setting sustainable resolutions for the new year!
And, if your organization hasn’t determined its greatest area of impact, or how
to keep your efforts snowballing, give us a call and we can help.